Social Media Management: Growing Visibility for a Landscaping Company
The Challenge
GreenVista Landscaping, a medium-sized company offering residential and commercial landscaping services, struggled to reach potential clients online. Their social media accounts were outdated, and they lacked a strategy to showcase their portfolio and expertise.
- Inactive social media profiles with minimal followers
- No platform to display project photos and client testimonials
- Limited online leads for residential and commercial projects
- Difficulty competing with larger firms with strong digital presence
The Garnium Solution
Social Media Management involves creating, scheduling, and posting content across various platforms to build your brand and engage with customers. Our service handles everything from crafting visually appealing posts to responding to comments, ensuring your business stays active and connected online.
1. Strategic Platform Focus
We developed a social media strategy for GreenVista Landscaping, focusing on Facebook to reach local homeowners with project showcases and promotions, and LinkedIn to connect with commercial clients and property managers for B2B opportunities.
- Regular Facebook posts with before-and-after project photos and seasonal tips
- LinkedIn updates highlighting commercial projects and industry expertise
- Engagement with potential clients through comments and inquiries
2. Professional Content Development
Our team captured high-quality images and videos of their landscaping projects, scheduled posts for optimal engagement, and managed client interactions, freeing the GreenVista team to focus on fieldwork.
- Professional photography and video tours of completed landscapes
- Content calendar for consistent posting aligned with seasonal demand
- Analytics to track lead generation and adjust content strategy
“Garnium has helped us cultivate an online presence that reflects the quality of our work. Leads are coming in regularly now!”
- Daniel Ortiz, Owner
Implementation Process
- Day 1: Discovery and strategy development
- Day 2-3: Content creation and platform setup
- Day 4: Launch of scheduled posts and staff training
- Ongoing: Monitoring, engagement, and analytics reporting
The Results
3x
Increase in social media followers
60%
More project inquiries
4.7
Client engagement rating
25%
Growth in commercial contracts
Key Innovations by Garnium
- Portfolio Showcases: Visual content on Facebook to attract local clients
- B2B Networking: Professional posts on LinkedIn for commercial opportunities
- Lead Analytics: Data insights to focus on high-value leads
Long-Term Impact
Six months after partnering with Garnium, GreenVista Landscaping has significantly increased its client base, with a steady stream of residential and commercial projects driven by their enhanced online presence.
- Revenue up 50%
- Client engagement at 4.7/5
- Online visibility up 65%
- Marketing workload reduced by 80%
“Our business is growing, and Garnium’s social media strategy is a big reason why!”
- Laura Bennett, Operations Manager
Ongoing Partnership
Garnium continues to manage GreenVista Landscaping’s social media with fresh content, seasonal promotions, and analytics to sustain their expanding online reach.
- Monthly content updates and seasonal campaigns
- Platform optimization and trend adaptation
- Regular engagement reports and strategy reviews
- New content ideas based on client feedback
